Access to high value inventory
Easily find high-quality inventory. Make deals directly and execute buys efficiently and quickly.
A wide range of audience targeting
Reach people based on their individual interests. Access the best range of audience data.
Performance drive through automation
Use Google learning technology to drive high performance from your media buys.
Collaboration across teams
Share campaign data and insights across media, creative, data, and analytics teams.
Display & Video 360 opportunities
Signals that are used by Google algorithms
Display & Video 360 use over 40 signals to guarantee the right bid for each impression.
Category/type of creative